Job Description
The Interim Head of Brand will lead the development and execution of Blueland's brand strategy, creative direction, and storytelling efforts across various channels to inspire consumer trust and promote eco-friendly cleaning solutions during a key growth phase.
Key Responsibilities
- Guide the brand's voice, vision, and creative direction during growth.
- Develop and execute strategies for brand storytelling across multiple channels.
- Lead and coach a team of 4 in brand-related activities.
- Ensure brand consistency and authenticity across social media, influencer collaborations, advertising, email campaigns, and partnerships.
- Evaluate brand performance and impact through analytical methods.
- Create engaging content that builds trust, sparks emotion, and inspires action.
Requirements
- Experience in leading brand strategy, creative direction, and storytelling that sparks emotion, builds trust, and inspires action.
- Hands-on leadership experience as a brand builder who can combine strategy with creativity.
- Ability to evaluate performance and impact using both creative and analytical skills.
- Proven experience managing and coaching a team of at least 4 reporting team members.
- Experience ensuring brand consistency and excellence across multiple touchpoints including organic social media, influencer collaborations, growth advertising, brand campaigns, emails, and partnerships.
- Demonstrated ability to develop and execute brand voice, vision, and creative direction during a period of growth.
- Experience working in a fast-paced environment with a focus on eco-friendly, sustainable, or mission-driven brands is preferred but not explicitly required.
- Availability to work approximately 20 hours per week, 2-3 days, during the contract period of approximately 5 months with the possibility of extension.
- Ability to work in NYC, with the flexibility to come into the office 1 to 2 days a week.
- Start date of November 3rd.
Benefits & Perks
Compensation: $80 per hour
Work schedule: approximately 20 hours per week, 2-3 days in the office, starting November 3
Work environment perks: flexible part-time schedule, opportunity to shape industry standards, involvement in a mission-driven company focused on sustainability and social impact
Ready to Apply?
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