Job Description
The Growth Marketing Manager II for Emerging Products at Samsara is responsible for designing and executing multi-channel demand generation campaigns to promote new offerings, drive pipeline and revenue, and support the company's growth in physical operations industries through data-driven marketing strategies.
Key Responsibilities
- Own the demand generation strategy for new offerings to support business milestones
- Design and execute multi-channel marketing campaigns across email, webinars, direct mail, and more
- Partner with Sales, PMM, Customer Success, and channel owners to plan and implement integrated customer lifecycle motions
- Pilot and scale new marketing channels using data insights to optimize growth
- Define test plans, instrumentation, and reporting to enhance prospect and customer experiences
Requirements
- Minimum of 5 years in demand generation, growth marketing, or related B2B marketing roles.
- Experience leveraging AI and data analysis to optimize campaigns, build agentic workflows, and boost productivity.
- Proven track record in building multi-channel programs that drive qualified pipeline and revenue.
- Proficiency with marketing automation and CRM platforms such as Marketo or equivalent Salesforce.
- Strong analytical rigor skilled at experiment design, interpreting results, and turning insights into action.
- Excellent stakeholder management and executive-level communication skills.
- High ownership, bias to action, and accountability in fast-moving environments.
- Bachelor's degree (BS/BA) or equivalent experience.
- Hands-on experience with SQL and/or Python or equivalent for analysis and experimentation.
- Background in management consulting, analytics, or similar problem-solving roles.
- Strong writing skills with experience creating content for emails, webinars, webpages, or blogs.
- Experience with Databricks or similar data platforms and advanced Salesforce usage.
- Ability to operate comfortably in a startup-within-an-enterprise context, thriving in 0-1 environments.
Benefits & Perks
Competitive total compensation package including base salary, bonus, and stock options (RSUs)
Remote and flexible working arrangements
Health benefits
Ready to Apply?
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