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Senior Product Marketing Manager - IT Modernization

Celonis
Munich, Germany
Full Time
Posted December 11, 2025
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Job Description

The role involves owning and executing product positioning, messaging, and go-to-market strategies for Celonis's IT modernization solutions, collaborating with cross-functional teams to drive product adoption, market dominance, and strategic growth in enterprise technology.

Key Responsibilities

  • Create product positioning and messaging for global scalability and differentiation
  • Develop sales and marketing materials such as pitch decks, demos, and event content
  • Utilize market research, competitive intelligence, and sales engagement to define go-to-market strategies
  • Partner with product management to strategize and support product launches and adoption
  • Drive product adoption and success through campaigns, content, and thought leadership

Requirements

  • 10 years of experience in software product marketing, product management, presales, or consulting, focused on enterprise technology.
  • Experience as an experienced presenter at conferences, customer briefings, and executive-level discussions.
  • Deep expertise in IT modernization across data, AI, automation, cloud, or application transformation domains.
  • Proven track record of bringing AI-driven or modernization-focused products to market, including messaging, positioning, and launch execution.
  • Comfort engaging with CIOs, CTOs, and IT transformation leaders, with the ability to translate technical concepts into strategic business value.
  • Highly analytical and structured thinker, able to synthesize complex concepts, connect ideas across the stack, and articulate clear narratives.
  • Proactive owner of cross-functional workstreams, with the ability to drive clarity, alignment, and momentum across product, sales, and marketing teams.
  • Ability to iterate quickly and adapt in a fast-moving environment, demonstrating agility, collaboration, and feedback orientation.
  • Bias for action, with a history of delivering measurable impact through high-quality product marketing programs and initiatives.
  • Bachelor's degree (BA or BS) required; a technical or quantitative degree in Engineering, Computer Science, or similar is strongly preferred.

Benefits & Perks

generous PTO
hybrid working options
company equity RSUs
comprehensive benefits
extensive parental leave
dedicated volunteer days
access to resources such as gym subsidies, counseling, and well-being programs
clear career paths
internal mobility
dedicated learning program
mentorship opportunities

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