Field Marketing Manager
SamsaraPosted April 15, 2025
Remote
Energy ManagementFull Time
Job Description
The role involves leading field marketing initiatives in Mexico, focusing on planning and executing marketing programs and events to drive growth, while creating customer-focused content to enhance brand positioning and demand generation.
Responsibilities
- •Lead the strategy, planning, and execution of field marketing programs and events.
- •Define and track key performance metrics, conduct post-event analyses, and deliver actionable ROI insights.
- •Represent the brand at key events, ensuring consistent messaging and high-impact experiences.
- •Manage and optimize event budgets, evaluating outcomes against objectives.
- •Collaborate with central and regional marketing teams and cross-functional partners.
- •Create and manage event-related content, including promotional emails and presentations.
- •Develop marketing assets such as one-pagers, reports, guides, and videos.
- •Build and manage relationships with customers and partners for event programming.
Requirements
- •5 years of experience in field marketing or event marketing, with a proven ability to manage end-to-end event execution and contribute to broader go-to-market strategies.
- •Demonstrated success in creating and executing impactful, customer-facing content as part of integrated marketing initiatives.
- •Strong storytelling and writing skills, with the ability to translate complex ideas into clear, compelling narratives.
- •Excellent time management and prioritization skills able to deliver high-quality work on deadline in a dynamic environment with multiple moving parts.
- •Proficient in using data and analytics to assess the performance and impact of content and marketing programs.
- •Self-starter with a proactive mindset able to work independently, take initiative, and contribute strategic ideas that align with marketing goals.
- •Exceptional communication and interpersonal skills, with strong organizational and project management capabilities.
- •Strategic thinker with attention to detail and the ability to juggle multiple priorities effectively.
- •Willingness to travel up to 30% for events and on-site activations.
Benefits
- •competitive total compensation package
- •employee-led remote and flexible working
- •health benefits
- •Samsara for Good charity fund
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