A strategic and customer-focused role responsible for building and managing a customer advocacy and reference program to drive customer engagement, support sales efforts, and enhance brand reputation across global markets.
Key Responsibilities
Build and scale a customer advocate network through strategic campaigns and customer outreach.
Manage and maintain the customer advocate database to ensure accurate and up-to-date profiles.
Lead and evolve the customer reference program to meet the needs of go-to-market teams.
Integrate customer references into the sales cycle to enhance win rates and reduce deal times.
Develop training materials and enablement sessions to promote program adoption across teams.
Establish ongoing engagement strategies to foster a community of advocates and strengthen brand loyalty.
Analyze program performance, gather stakeholder feedback, and optimize the reference program for maximum impact.
Requirements
Minimum of 5 years of experience in customer advocacy or marketing program project management.
Experience with CRMs such as Salesforce and advocacy platforms such as ReferenceEdge.
Experience with AI solutions related to customer advocacy programs.
Bachelor's degree or equivalent experience is required.
Passionate about elevating the customer experience and building lasting relationships.
Ability to thrive in an agile, fast-paced environment with multiple moving priorities.
Exceptional organizational skills and the ability to manage complex projects with competing deadlines.
Strong interpersonal skills to navigate cross-functional teams and influence stakeholders at all levels.
Outstanding written and verbal communication skills, with a keen eye for detail.
Strong analytical skills to evaluate the impact of the customer reference program and its contribution to achieving key business objectives.
Benefits & Perks
Competitive total compensation package including base salary, bonus, and equity (RSUs)
Employee-led remote and flexible working arrangements
Health benefits
Ready to Apply?
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