Senior Performance Marketing Manager - EMEA

Samsara

Location not specified

Full Time

Posted March 24, 2026

Not Specified

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Job Description

The role involves developing and executing data-driven performance marketing campaigns across multiple digital channels in the EMEA region to drive customer acquisition and business growth, with a focus on optimization, experimentation, and collaboration with cross-functional teams.

Key Responsibilities

Develop and execute data-driven customer acquisition strategies across multiple performance marketing channels in the EMEA region.
Own end-to-end campaign strategy and execution, including audience targeting, ad trafficking, creative optimization, and performance analysis.
Experiment with new marketing channels and adapt global strategies to regional market dynamics and buyer behaviors.
Use A/B testing and data analysis to optimize ad creative, targeting, and bidding strategies for improved performance.
Leverage performance data to inform keyword selection, ad copy, campaign structure, and bidding approaches.
Analyze campaign results and implement recommendations to enhance performance and identify new growth opportunities.
Collaborate with cross-functional teams to create integrated marketing campaigns aligned with business goals.

Requirements

Minimum of 5 years hands-on experience with Paid Search and/or Paid Social.
Experience managing high-growth performance budgets across a fragmented multi-market landscape such as UKI, DACH, France, and Benelux.
Skilled in building campaigns and ads directly in platform-native tools such as Google Ads, Microsoft Ads, LinkedIn, and Facebook.
Experience working with high-growth SaaS products, with a deep understanding of the B2B sales funnel, and familiarity with the B2B MarTech stack including Salesforce and Marketo.
Skilled in trafficking ads, implementing tags in Google Tag Manager, and understanding server-side tracking and first-party data strategies.
Results-oriented and data-driven, leveraging both qualitative and quantitative insights to guide decisions and prioritize roadmaps.
Proven ability to build performance marketing channels from the ground up, scaled to a high level of paid spend, with a focus on high-impact, high-return initiatives.
Strong interpersonal and communication skills, with the ability to collaborate effectively across technical and creative teams.
High level of ownership and accountability, with experience managing multiple stakeholders and projects simultaneously.
Bachelor’s Degree.