Job Description
The role involves strategically planning and executing regional events to support Planet's marketing and sales goals, including brand awareness, pipeline creation, and customer engagement, in a collaborative and data-driven environment.
Key Responsibilities
- Strategically plan and execute regional and high-touch events to support marketing and sales goals
- Collaborate with sales, customer success, and marketing teams to align event strategies with account-based marketing (ABM) objectives
- Manage the end-to-end process of event planning, execution, and post-event lead management
- Create impactful events that engage audiences, generate pipeline, and strengthen customer relationships
- Measure and analyze event performance, ROI, and effectiveness to inform future strategies
Requirements
- 4 years of event, regional or field marketing experience with a track record of effectively managing events from end to end
- Bachelor's degree in Marketing, or equivalent
- Experience planning high-touch, bespoke events, and large-scale trade shows
- Disciplined approach to event management from strategic planning and flawless execution to post-event lead management and reporting
- Analytical mindset for measuring event performance, analyzing ROI, and providing data-driven recommendations for future event strategies
- Experience creating and executing events that directly support ABM strategies
Benefits & Perks
Comprehensive Medical, Dental, and Vision plans
Health Savings Account (HSA) with a company contribution
Generous Paid Time Off in addition to holidays and company-wide days off
16 Weeks of Paid Parental Leave
Wellness Program and Employee Assistance Program (EAP)
Home Office Reimbursement
Monthly Phone and Internet Reimbursement
Tuition Reimbursement and access to LinkedIn Learning
Equity
Commuter Benefits (if local to an office)
Discretionary short-term and long-term incentives bonus and equity
Salary range: $101,400 - $126,800 USD (based on location and experience)
Ready to Apply?
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