Apply Now
Application opens on company website
Job Description
The Digital Marketing Specialist at Alarm.com is responsible for managing web content, executing SEO strategies, conducting A/B testing, and analyzing performance metrics to optimize digital marketing efforts and enhance online visibility.
Key Responsibilities
- Manage and update web content using CMS tools, ensuring alignment with brand and SEO best practices
- Create, edit, and optimize web page content and develop content calendars in collaboration with the marketing team
- Design and execute A/B tests to improve marketing strategies, landing pages, and user experiences
- Monitor and analyze content performance metrics to identify areas for improvement and increase conversion rates
- Conduct keyword research and implement on-page and off-page SEO strategies to enhance search visibility
- Utilize SEO tools to monitor and improve website performance and search rankings
- Develop and analyze targeted email marketing campaigns to optimize engagement and effectiveness
Requirements
- Three years of experience in digital marketing, SEO, and content management.
- Hands-on experience with SEO tools such as Google Search Console, SEMrush, or Ahrefs.
- Experience with A B testing platforms and designing and executing A B optimization tests.
- Excellent written and verbal communication skills.
- Certifications in Google Analytics (preferred).
- Experience with project management tools like JIRA and Confluence.
Benefits & Perks
Competitive pay and benefits
Subsidized medical plan options
HSA with generous company contribution
401(k) with employer match
Paid holidays
Wellness time
Paid vacation increasing with tenure
Paid maternity and bonding leave
Company-paid disability and life insurance
FSAs
Well-being resources and activities
Casual dress work environment
Ready to Apply?
Join Alarm.com and make an impact in renewable energy
Stay Updated on Sustainability Jobs
Get the latest renewable energy jobs and career tips delivered to your inbox.
Job Alerts
Get notified about new sustainability jobs
More jobs at Alarm.com
Director, Finance IT Systems
Alarm.com
NEW
Tysons
Full Time
15h
Product Manager II
Alarm.com
NEW
Austin
Full Time
15h
Enterprise Sales Development Representative
Alarm.com
NEW
Liberty Lake
Full Time
2d
$75k-90k