Vice President, Channel Product Commercialization, Palmetto Home
Palmetto Clean TechnologyLocation not specified
Full Time
Posted February 19, 2026
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Job Description
The Vice President, Product Commercialization is a senior role responsible for developing and executing channel strategies and strategic partnerships to drive scalable, profitable growth in renewable energy products, working closely with cross-functional teams to bring new channels and initiatives from concept to scale.
Key Responsibilities
- Operationalize and scale new channels and strategic partnerships to drive revenue growth
- Translate business strategy into execution plans for channel development and commercialization
- Manage product packaging, positioning, launching, and scaling across distribution channels
- Develop and implement long-term channel distribution strategies aligned with growth objectives
- Identify, structure, and negotiate strategic partnerships to support growth and product roadmap
- Coordinate with General Managers to scale residential energy products and ensure product-market fit
- Shape go-to-market strategies, including packaging, pricing, and launch plans for different channels
- Design onboarding, enablement, and operating models for channel partners to promote self-sufficiency
- Develop co-marketing and sales enablement initiatives to generate demand and improve conversion
- Establish performance metrics and analytics to optimize customer acquisition costs and channel ROI
- Lead cross-functional collaboration across Sales, Marketing, Product, Finance, and Operations
- Drive operational excellence and disciplined execution from strategy through launch and scale
Requirements
- Ten (10) years of progressive experience leading Channel Strategy, Commercialization, or Go-to-Market leaderships within growth-stage or scaled organizations.
- Proven track record of delivering against aggressive growth targets while effectively managing and reducing Customer Acquisition Costs (CAC).
- Demonstrated success designing and scaling channel distribution models, including partnerships, with an emphasis on repeatability, independence, and long-term economics.
- Experience building and operating product-channel matrices and launching co-marketing and go-to-market strategies that resulted in measurable lead generation, conversion improvement, and revenue uplift.
- Ability to design performance frameworks and leverage data-driven insights to optimize channel effectiveness, unit economics, and partner ROI.
- Exceptional ability to collaborate with and influence stakeholders across Product, Engineering, Sales, Legal teams to drive aligned execution.
- Highly developed negotiation and executive communication skills, with the ability to articulate complex value propositions to C-suite leaders at external partner organizations and internal executives.
- A market-expert mindset, with the ability to pivot strategies in response to emerging trends, competitive shifts, and evolving product roadmaps.
- Bachelor’s degree in Business, Marketing, or a related field.
- MBA or advanced degree is preferred.
- Familiarity with CRM tools (e.g., Salesforce), channel management or Partner Relationship Management (PRM) platforms, and data visualization tools.
- Employment is contingent upon the successful completion of a background check.
Benefits & Perks
Unlimited PTO
Medical coverage
Dental coverage
Vision coverage
Paid parental leave
Retirement plans
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