Technical Product Marketing Manager - Cybersecurity
CanonicalRemote
Full Time
Posted December 1, 2025
Not Specified
Remote
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Application opens on company website
Job Description
A Technical Product Marketing Manager at Canonical is responsible for developing and executing go-to-market strategies for security and compliance products, translating technical capabilities into compelling messaging, and collaborating across teams to drive awareness, adoption, and growth in a remote, global environment.
Key Responsibilities
- Develop go-to-market strategies and execute campaigns for security and compliance products
- Collaborate with product, engineering, and security teams to understand product capabilities and roadmaps
- Translate technical product features into clear messaging for various personas
- Track competitive landscape and emerging trends to differentiate products
- Create and manage content, messaging, and positioning for marketing initiatives
- Plan and support events, webinars, and social media promotion to drive awareness and demand
- Use data and insights to optimize demand generation strategies and conversion rates
Requirements
- Deep technical understanding of security and compliance products, including the ability to understand product roadmaps, technical capabilities, and customer use cases.
- Experience in developing and executing go-to-market strategies for security and compliance products, including messaging, positioning, and campaign planning.
- Ability to translate technical product capabilities into clear, differentiated messaging for key personas such as Executives, DevSecOps, and platform teams.
- Strong storytelling skills to craft messaging that resonates with both technical and business audiences.
- Experience collaborating with engineering and product teams to understand product features and roadmaps.
- Experience owning campaign and content planning for a security portfolio.
- Ability to use data and insights to iterate on demand generation strategies and optimize conversion throughout the funnel.
- Experience planning and supporting events, webinars, and messaging for paid and social media promotion.
- Passion for technology and open source, with enthusiasm for innovation, software, and community-driven development.
- Excellent written and verbal communication skills.
- Growth mindset with a focus on experimentation, learning, and continuous improvement.
- Ability to work cross-functionally with product, sales, partners, and marketing teams.
- Comfortable working remotely and independently within a distributed team environment.
- Willingness to operate at the intersection of product and marketing, taking ownership of responsibilities.
- Experience or understanding of the cybersecurity industry (nice-to-have).
Benefits & Perks
Compensation is based on geographical location, experience, and performance, with annual reviews and more frequent reviews for graduates and associates
Performance-driven annual bonus or commission
Distributed work environment with twice-yearly in-person team sprints
Personal learning and development budget of USD 2,000 per year
Annual compensation review
Recognition rewards
Annual holiday leave
Maternity and paternity leave
Team Member Assistance Program
Wellness Platform
Opportunity to travel to new locations to meet colleagues
Priority Pass and travel upgrades for long-haul company events
Ready to Apply?
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