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Director of Demand Generation

Xpansiv
Location not specified
Full Time
Posted November 13, 2025
$170k - $190k
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Job Description

The Director of Demand Generation will build and lead the demand generation function from the ground up, developing strategies and programs to create a scalable pipeline and revenue engine for Xpansiv's energy transition markets, in collaboration with sales and marketing teams.

Key Responsibilities

  • Develop and implement demand generation strategies, plans, and programs.
  • Collaborate with sales, marketing, and business lines to build a scalable pipeline and revenue engine.
  • Build the demand generation function from the ground up to support company growth.

Requirements

  • Develop the strategies, plans, and programs for demand generation in close collaboration with sales, marketing, and business line colleagues to build a scalable pipeline and revenue engine.
  • Build the demand generation function from the ground up, establishing foundational processes and structures.
  • Experience in developing and executing demand generation strategies that effectively generate leads and revenue.
  • Ability to work with and influence cross-functional teams including sales, marketing, and business lines.
  • Strong understanding of global markets, particularly in renewable energy, clean fuels, wholesale power, or related energy transition markets.
  • Experience in building and managing a demand generation pipeline that supports revenue growth.
  • Ability to develop and implement scalable marketing programs and campaigns.
  • Experience in working within a well-funded, financially healthy business environment.
  • Educational background or equivalent experience relevant to marketing, demand generation, or related fields.
  • Experience in building a demand generation function from scratch or significantly expanding an existing one.
  • Ability to develop and execute strategies that align with the company's growth in energy transition markets.

Benefits & Perks

Compensation range of $170,000-$190,000, varies by region and experience
Stable, well-funded, financially healthy business
Global growth opportunities in renewable energy, clean fuels, wholesale power
Opportunity to build and develop the demand generation function from the ground up

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