Senior Performance Marketing Executive (B2C)

🚀 Own our paid digital channels: Build, manage and optimise campaigns across paid search, paid social and programmatic display, helping us reach more people ready to make the switch to electric. 🔍 Get properly stuck into the detail: Dive into search query reports, audiences, bids, budgets and campaign performance to spot what’s working, what’s wasting spend, and where the next opportunity is. 🔧 Keep the digital engine humming: Work hands-on across SA360, DV360, Campaign Manager and Meta Ads Manager, making sure campaigns are set up cleanly, tracking works, audiences flow through, and everything goes live without drama. 📈 Spend smartly: Help manage digital spend within agreed monthly targets, reporting regularly on pacing, CPL and performance, with clear recommendations on where to push, pause or test next. 🧪 Test, learn, repeat: Partner with our Content Creator and Design team to test new creative hooks, formats, audiences and messaging across paid search, paid social and programmatic. 📊 Make reporting actually useful: Turn channel data into clear, practical insight, helping the B2C squad understand what’s happening, why, and what we should do next. 🌐 Own landing page launches & web optimisations: Take end-to-end ownership when campaigns require new landing pages and other pieces of content like quizzes, drafting page copy (with support from the team), building them using our CMS/web tools, and setting them live. 🤝 Make things happen: Coordinate briefs, assets, links, tracking and launches across content, design, web and wider marketing teams so campaigns get live quickly and with as little faff as possible. You’ll also be happy jumping into wider growth priorities when the team needs it.

• Strong experience of hands-on performance marketing experience, ideally in a fast-paced agency, media, content or high-growth in-house environment. We’re open on exact years of experience - what matters most is your technical ability, curiosity and attitude.
• Strong paid search experience, with the confidence to build, manage and optimise campaigns day to day, including search query analysis, bid optimisation, budget pacing and performance reporting.
• Experience with Google Marketing Platform, especially SA360 and Campaign Manager. DV360 experience would be a big plus, particularly if you’ve worked on programmatic display campaigns.
• Experience managing paid social campaigns, ideally in Meta Ads Manager, with a good understanding of how creative, audiences, placements and formats affect performance.
• A proper performance mindset. You enjoy digging into the numbers, finding wasted spend, spotting growth opportunities and working out what we should do next.
• Good tracking and reporting hygiene. You understand why UTMs, conversion tracking, audiences, naming conventions and clean campaign setup matter.
• A roll-your-sleeves-up attitude. We move quickly, things change, and there’s always something new to figure out. You’ll enjoy this role if you like pace, variety, ownership, and the odd “this isn’t technically my job, but I can help” moment.
• This role will suit someone driven, proactive and commercially minded, but also kind, low-ego, positive and fun to work with