Senior Brand Manager

Highland Electric Fleets

Beverly, MA

Full Time

Posted August 21, 2026

$160k - $175k

Electric Vehicles

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Job Description

Highland Electric Fleets’ mission is to make electric fleets accessible and affordable for all, enabling communities to realize the benefits of cleaner, quieter and healthier fleets.

Requirements

Bachelor's degree in Marketing, Communications, or a related field
7+ years of brand, content, and/or product marketing experience
Strong track record of developing and executing integrated marketing campaigns, preferably in support of high-profile sponsorships
Demonstrated experience owning content production end to end — briefing creative, directing agencies and production crews
Experience developing product positioning, messaging, and sales enablement materials that connect a product or service to customer outcomes
Proven ability to lead cross-functional initiatives across content, digital, paid media, events, and PR
Demonstrated experience with sponsorship activation and major brand events preferred
Outstanding communication, project management, and stakeholder management skills
Ability to synthesize complex information into compelling benefits, messaging, and presentations
Experience in B2B or public sector marketing a plus