Job Description
The role involves developing and executing global market strategies for energy storage products in North America, managing sales channels, marketing activities, and product operations to expand the company's presence in the consumer electronics and energy storage markets.
Key Responsibilities
- Develop and implement global market go-to-market strategies for energy storage products
- Manage product sales lifecycle in collaboration with cross-functional teams
- Construct and develop distribution and retail channels in North America
- Maintain market order across various channel partners such as KA stores, online platforms, and retailers
- Plan and execute marketing activities including independent, joint, and digital marketing campaigns
- Develop product pricing strategies to maximize revenue and profit
- Oversee product operations and ensure achievement of sales and market share targets
Requirements
- Bachelor's degree or above in Marketing, Branding, Business-related majors, or equivalent educational background.
- Fluent in English and familiar with the local environment of the United States.
- More than 8 years of experience in the integration of the U.S. channel market of consumer electronics products.
- Knowledge and experience of energy storage photovoltaic power supply are preferred.
- Familiar with the market dynamics and development trend of the lithium energy storage market in Europe and the United States.
- Proficient in marketing strategies and brand marketing activities with certain channel customer resources.
- Have some successful cases of marketing landing is preferred.
- Based in the United States with willingness to undertake business trips to Shanghai, China.
- Familiar with North American channels such as Walmart, Lowe’s, The Home Depot, Harbor Freight, Menards, Rona, and CTC is preferred.
Benefits & Perks
Compensation/salary range: $110,000 - $140,000 USD
Work environment perks: Business trips to Shanghai, China
Additional benefits: Opportunities for career growth and advancement
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