Job Description
A senior marketing professional responsible for developing and executing integrated digital marketing campaigns, managing strategic relationships, analyzing data to optimize marketing efforts, and driving innovation across multiple channels to support Esri's go-to-market initiatives.
Key Responsibilities
- Support and manage marketing campaigns and journey programs to accelerate opportunities.
- Build and maintain strategic relationships with C-level executives, stakeholders, and partners.
- Oversee strategic marketing campaigns across various verticals and markets, including planning, resource allocation, and risk management.
- Define and lead enterprise-wide marketing strategies, integrating innovative approaches and technologies.
- Analyze data using advanced analytics to inform campaign strategies, measure KPIs, and drive improvements.
- Develop and execute high-visibility digital marketing campaigns and optimize digital content.
- Lead marketing innovation, including planning and executing strategies for products and services.
- Enhance customer knowledge through segmentation and market intelligence initiatives.
Requirements
- Eight (8) years of experience executing complex integrated and digital marketing campaigns.
- Proven expertise in developing and executing integrated and digital marketing campaigns.
- Demonstrated success in managing multiple large-scale initiatives simultaneously.
- Strong executive presence with the ability to engage with stakeholders at the highest levels.
- Advanced problem-solving, strategic planning, and leadership skills.
- Occasional travel may be required up to 20%, with travel needs potentially varying based on business requirements.
- Bachelor's degree in marketing, business, or a related field.
- Applicants must be authorized to work for any employer in the U.S.; visa sponsorship is not available for this posting.
Benefits & Perks
Industry-leading health and welfare benefits including medical, dental, and vision insurance
Basic and supplemental life insurance for employees and their families
401(k) and profit-sharing programs
Minimum of 80 hours of vacation leave
Twelve paid holidays throughout the calendar year
Opportunities for personal and professional growth
Ready to Apply?
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