Amber is an entirely new way of thinking about buying, banking and selling energy where home energy technology works to put money back in customers' pockets and accelerate the renewable energy transition.
Key Responsibilities
Our Amber for Utilities team licenses our technology to energy retailers and utilities worldwide. Amber has cracked something genuinely rare - a technology that benefits consumers, utilities, and the grid all at once. Amber for Utilities Europe (A4U) is live, major utility partnerships are underway, and we've reached an inflection point. We're ready to scale - and this role is the signal of that ambition. The Australian-based CMO needs a trusted operator in the European timezone to be the founding marketer for Europe. You'll lead and drive our B2B marketing efforts, collaborating closely with both the local A4U teams and the Australian go-to-market team. The primary goals will be 1) to solidify Amber's recognition as the world-leader in Vehicle-to-Grid technology and 2) to drive trust with senior executives of European utilities, bolstering our licensing deals. This is an individual contributor role initially, with opportunity to build a team/agency bench. If you're energised by the idea of shaping the marketing function at a lean, high-stakes, category-defining business in one of the world's most complex and exciting energy markets, with the autonomy to do it your way, we'd love to speak with you.
Own and build Amber's B2B marketing strategy for Europe from the ground up - everything from the plan, positioning, messaging, and channels
Map industry leaders, publications and events calendar
Make Amber the name European utilities trust when they think about Vehicle-to-Grid and home energy automation across battery, EV, and solar, working closely with the A4U sales team to support and accelerate licensing deals
Run our PR, content, sales enablement, social, and events presence in region - hands-on at first, then building the external support around you as we grow
Develop B2B brand guidelines (B2C exists)
Work with the Vehicle-to-Grid team in Australia to translate what we've proven there into compelling narratives for the European market
Act as Amber's brand steward in Europe, keeping our positioning sharp and consistent across everything sales and marketing touches
Advise utility clients on their own consumer-facing go-to-markets where needed, drawing on Amber's B2C experience in Australia
Be the voice of the European market back to HQ - sharing what you're hearing from clients, prospects, and the broader industry to sharpen our thinking
Requirements
7+ years in marketing, comms, or go-to-market at a fast-growing tech company or scaleup - with a clear track record delivering real commercial outcomes
Experience marketing to senior enterprise buyers, ideally in complex, multi-stakeholder, long sales cycle environments
A strong generalist who knows how to prioritise across PR, content, events, and social - and can execute across all of them without a big team underneath you yet
Comfortable owning strategy and getting hands-on with execution at the same time - this is a founding role, not a management-only role
Sharp written and verbal communicator who can adapt across audiences, from a utility CEO to a journalist to a homeowner
Someone who finds ambiguity motivating - you'll be building the playbook, not following one
Benefits & Perks
Be part of a growing technology start-up shaping the future of household renewable energy use
Part of a global team of over 200 people across energy, technology, marketing, and operations
Flexible working hours & remote working
Competitive salary within your local market
Employee Share Options Plan
Annual Learning & Development budget
Annual company conference in Melbourne, Australia - flights & accommodation paid for
External Employee Assistance Plan for mental health support