Senior Manager, Content Strategy

Amperity
Posted April 15, 2025

New York, New York

Not Specified

$130k - $180k

Full Time

Job Description

The Sr. Manager, Content Strategy at Amperity is responsible for developing and executing a comprehensive content marketing strategy to engage target personas, collaborating with various teams to create and manage diverse content assets that drive awareness and lead generation. This role involves leading a team of content producers, overseeing content production, and analyzing performance metrics to optimize strategies.

Responsibilities

  • Develop and execute a comprehensive content marketing strategy aligned with business objectives.
  • Lead and mentor a team of content producers and manage relationships with creative agencies.
  • Collaborate with cross-functional teams to ensure content alignment.
  • Establish content governance frameworks, style guides, and best practices.
  • Oversee the production of diverse content types including white papers, case studies, and videos.
  • Create scalable content frameworks for efficient repurposing across channels.
  • Implement editorial calendars and workflows to manage content production.
  • Establish KPIs and measurement frameworks to evaluate content effectiveness.
  • Analyze content performance metrics and provide actionable insights.
  • Conduct regular content audits to identify gaps and opportunities.

Requirements

  • 8 years of experience in B2B content marketing, preferably in enterprise SaaS or martech environments.
  • 5 years successfully leading strong, effective teams.
  • Proven track record developing successful content strategies that drive measurable business results.
  • Experience managing and mentoring content teams and external agencies.
  • Strong portfolio demonstrating excellent writing, editing, and storytelling skills.

Benefits

  • Compensation: Base Salary 130,000 - 180,000
  • Cash incentives available
  • Stock options as part of compensation package
  • Hybrid work model with three days in the office each week
  • 100% employee healthcare coverage
  • Transportation subsidies
  • Comfortable work environment with plenty of snacks
  • Self-managed PTO
  • Flexibility to work in a way that suits you
  • Inclusive environment with opportunities for personal growth

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