Senior Manager, Content Strategy
AmperityPosted April 15, 2025
New York, New York
Not Specified$130,000 - $180,000
Full Time
Job Description
The Sr. Manager, Content Strategy at Amperity is responsible for developing and executing a comprehensive content marketing strategy to engage target personas, collaborating with various teams to create and manage diverse content assets that drive awareness and lead generation. This role involves leading a team of content producers, overseeing content production, and analyzing performance metrics to optimize strategies.
Responsibilities
- •Develop and execute a comprehensive content marketing strategy aligned with business objectives.
- •Lead and mentor a team of content producers and manage relationships with creative agencies.
- •Collaborate with cross-functional teams to ensure content alignment.
- •Establish content governance frameworks, style guides, and best practices.
- •Oversee the production of diverse content types including white papers, case studies, and videos.
- •Create scalable content frameworks for efficient repurposing across channels.
- •Implement editorial calendars and workflows to manage content production.
- •Establish KPIs and measurement frameworks to evaluate content effectiveness.
- •Analyze content performance metrics and provide actionable insights.
- •Conduct regular content audits to identify gaps and opportunities.
Requirements
- •8 years of experience in B2B content marketing, preferably in enterprise SaaS or martech environments.
- •5 years successfully leading strong, effective teams.
- •Proven track record developing successful content strategies that drive measurable business results.
- •Experience managing and mentoring content teams and external agencies.
- •Strong portfolio demonstrating excellent writing, editing, and storytelling skills.
Benefits
- •Compensation: Base Salary 130,000 - 180,000
- •Cash incentives available
- •Stock options as part of compensation package
- •Hybrid work model with three days in the office each week
- •100% employee healthcare coverage
- •Transportation subsidies
- •Comfortable work environment with plenty of snacks
- •Self-managed PTO
- •Flexibility to work in a way that suits you
- •Inclusive environment with opportunities for personal growth