Job Description
The role involves leading competitive intelligence efforts by researching and analyzing competitors, developing strategic insights, and creating sales enablement materials to support go-to-market strategies and improve win rates across various industries.
Key Responsibilities
- Own and manage competitive intelligence for a specific set of competitors, including research, insight delivery, and program execution.
- Serve as a subject matter expert on competitors, providing guidance on positioning and winning strategies.
- Synthesize research into actionable insights and tactics for various teams such as GTM, Product, Marketing, Operations, and senior leadership.
- Translate market and competitive signals into strategic recommendations for positioning, messaging, product development, and go-to-market strategies.
- Develop and deliver enablement assets, battlecards, playbooks, and training to support sales and success teams.
- Collaborate cross-functionally with Sales, Product Marketing, and Enablement to keep competitive content current and accessible.
- Leverage AI tools and automation to scale research, insights, and operational workflows.
Requirements
- Minimum of 5 years of experience in B2B product marketing, market and competitive intelligence, strategy consulting, and/or sales, e.g., former account executive or sales engineer.
- Proven success leading complex cross-functional projects across Sales, Marketing, Operations, and Product.
- Seller-centric marketer with an understanding of the day-to-day life of sales leaders and sellers, with a proven track record of reducing cognitive load for GTM teams.
- Customer-centric marketer with an understanding of the end-to-end funnel, including creating pipeline, converting it, and retaining customers, with a proven track record of developing digestible and impactful customer-facing materials.
- Experience using Large Language Models (LLMs) and GPTs regularly to accelerate daily output and efficiency.
- Exceptional written and verbal communication skills, with the ability to distill complex technical ideas into bold, strategic narratives and playbooks.
- Bachelor’s degree required.
- Advanced education (e.g., advanced degree candidates) preferred and will be prioritized.
- Ability to own competitive intelligence end-to-end for a specific set of competitors, including research, insight delivery, knowledge base development and maintenance, enablement, and win-loss analysis.
- Ability to synthesize research into actionable insights and tactics for GTM, Product, Marketing, Operations, Finance, and senior executive audiences.
- Ability to translate market and competitive signals into clear recommendations that inform positioning, messaging, go-to-market strategy, product roadmap development and prioritization, M&A, and more.
- Experience developing and supporting scalable assets such as battlecards, playbooks, and training materials for Sales and Success teams.
- Experience partnering cross-functionally with Sales, Product Marketing, and Enablement to keep competitive content current and accessible.
- Experience in using AI, including automating repeatable manual processes with AI agents and workflows to scale impact.
- Ability to recognize repeatable tasks and processes and proactively automate them with AI agents, with examples to discuss or present.
Benefits & Perks
Annual Base Salary: $119,297.50 - $200,500 USD
Performance-based bonus variable pay
Equity with initial RSU grant and ongoing refresh opportunities
Flexible, employee-led remote work model
Professional development stipend
Comprehensive health and parental leave plans
Ready to Apply?
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