The role involves developing and executing regional marketing strategies to promote data storage solutions within the education sector, focusing on demand generation, partner collaboration, and regional engagement to drive sales growth and institutional success.
Key Responsibilities
Design and lead regional go-to-market strategies aligned with sales priorities and revenue targets
Develop and execute integrated multi-channel marketing campaigns to drive demand and increase market presence
Organize and manage regional on-site engagement events such as IT forums and roadshows
Collaborate with channel and alliance partners to expand reach and deliver unified value propositions
Measure, analyze, and optimize campaign performance and ROI to maximize marketing effectiveness
Requirements
Deep understanding of the education IT landscape, including specific knowledge of procurement cycles, E-Rate, and the unique decision-making dynamics of K-20 institutions.
Proven ability to manage complex, multi-faceted marketing programs simultaneously while maintaining a sharp focus on business outcomes and deadlines.
Exceptional interpersonal skills with the ability to influence cross-functional teams, align with sales leadership, and present confidently to executive stakeholders.
Self-motivated approach to field marketing, with the flexibility to travel across the Western U.S. to foster regional relationships and support localized events.
Willingness to travel up to 50% of the time, including international destinations if needed, to fulfill job responsibilities.
Benefits & Perks
Annual base salary range of $118,000 to $178,000 USD
Potential eligibility for incentive pay and/or equity
Flexible time off
Wellness resources
Company-sponsored team events
Ready to Apply?
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