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Digital Marketing & Growth Manager

Highland Electric Fleets
Posted February 6, 2025

Beverly, Massachusetts

Electric Vehicles

Full Time

Job Description

The Digital Marketing Growth Manager will optimize Highland Electric Fleets' digital presence and advertising performance, focusing on enhancing thought leadership and grassroots advocacy for electric vehicle fleets. The role requires expertise in website and ad performance analysis, managing paid strategies, driving SEO initiatives, and overseeing CRM campaigns.

Responsibilities

  • Optimize digital presence and ad performance
  • Analyze website and advertising performance
  • Manage paid strategies across Google Ads and social media platforms
  • Drive SEO initiatives
  • Manage CRM campaigns

Requirements

  • Experience in analyzing website and advertising performance.
  • Experience managing paid strategies across Google Ads and social media platforms.
  • Experience driving SEO initiatives.
  • Experience managing CRM campaigns.

Benefits

  • Competitive base salary
  • Performance-based bonus program
  • Supportive, highly collaborative, team-oriented environment
  • Opportunities to make a difference, be heard, add value, and be recognized
  • Growth and development with a leader in this new and exciting industry
  • Ability to work with bright, innovative, and forward-thinking colleagues
  • Health coverage for employees and their dependents
  • Vision coverage for employees and their dependents
  • Dental coverage for employees and their dependents
  • Life insurance
  • Public transportation assistance
  • Generous Paid Time Off
  • 401(k) program and company match

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