At Energy Solutions we believe in the importance of authentic interactions and equitable opportunities.
Key Responsibilities
Collaborate with the Senior Marketing Manager to develop annual marketing and communications strategies that support program participation, stakeholder engagement, and customer acquisition
Collaborate with the Senior Marketing Manager to translate program goals, priorities, and stakeholder needs, based on advisement and approval of program leadership and outreach teams
Develop and maintain marketing plans and outreach approaches, based on established systems, that support strategic program objectives and participation goals
Coordinate and deliver stakeholder communications, ensuring timely, accurate, and effective messaging across multiple audiences
Develop and maintain communications calendars and communication channel strategies across email, direct mail, web, social media, and digital platforms
Create, review, and refine messaging to ensure technical and regulatory information is communicated clearly and effectively for target audiences
Develop announcements, collateral, case studies, customer testimonials, social media content, webinars, training materials, and other communication assets
Collaborate with program subject matter experts and stakeholders to research, develop, and maintain relevant program content
Support initiatives that enhance Energy Solutions’ brand awareness, market presence, and stakeholder engagement
Serve as a liaison between outreach partners and program leadership to align outreach activities with program objectives, escalating stakeholder needs to Senior Manager when changes in messaging, tactics, or priorities are necessary
Coordinate and support virtual and in-person stakeholder events, outreach campaigns, educational forums, and engagement activities
Gather and communicate stakeholder feedback, insights, and lessons learned to support continuous improvement of outreach and communications efforts
Collaborate with clients, subcontractors, solar vendors, community organizations, and internal teams to support program growth and participation
Coordinate communication deliverables, timelines, and stakeholder needs across multiple concurrent projects and initiatives
Track and communicate project status, communication activities, and stakeholder engagement outcomes to program leadership
Identify and recommend opportunities to improve communication processes, stakeholder engagement strategies, and content development practices
Maintain documentation, communication assets, and marketing resources in accordance with program standards
Support continuous improvement initiatives that enhance communication effectiveness and program participation outcomes
Requirements
Bachelor's degree in marketing, Communications, Business Administration, Public Relations, or a related discipline
Minimum of 5 years of progressive experience in marketing, communications, or a related field
Experience supporting the development and execution of communications strategies, marketing plans, and stakeholder engagement initiatives.
Experience managing multiple communications projects and coordinating deliverables across diverse stakeholder groups
Demonstrated, strong writing and editing skills, including the ability to translate technical and regulatory concepts into clear, audience-appropriate messaging
Demonstrated ability to effectively communicate in a variety of formats, including writing, editing, speaking, active listening, and internal coordination
Working knowledge of marketing communications best practices across email, social media, web, public relations, and stakeholder communications
Demonstrated organization, project management, time management, prioritization, and multitasking skills
Ability to proactively identify opportunities, solve problems, and develop creative communication solutions
Ability to build effective working relationships across departments and with external stakeholders
Strong proficiency with Microsoft Office (Word, Excel, Outlook, PowerPoint) and familiarity with email marketing and social media platform
Master's degree in marketing , Communications, Business Administration, Public Relations, or a related discipline
Digital marketing certifications (Google Analytics, Google Ads, HubSpot, Hootsuite, or similar).
Professional certifications in marketing, communications, content strategy, or public relations.
Experience supporting utility, renewable energy, sustainability, climate, or clean energy programs.
Experience developing communications for regulated industries or government-sponsored initiatives.
Experience planning and coordinating stakeholder events, public meetings, webinars, workshops, or outreach campaigns.
Experience working with community-based organizations, contractors, vendors, or public-sector stakeholders
Familiarity with solar energy, renewable energy, energy efficiency, or incentive program concepts
Experience with email marketing platforms such as MailChimp, Constant Contact, HubSpot, or similar systems
Familiarity with website content management systems and digital analytics tools
Knowledge of communication performance measurement, stakeholder engagement metrics, and campaign effectiveness reporting
Experience developing brand messaging frameworks, communication toolkits, and stakeholder-facing resources
The salary range for this role is $85,000-$115,000/annually with a target range of $85,000- $97,750/annually.
Ready to Apply?
Join Energy Solutions and make an impact in renewable energy