Job Description
The role involves leading global partner marketing strategies and operations, managing partner programs, driving demand generation, and developing high-performing teams to strengthen relationships with key partners such as GSIs and technology providers in a fast-paced SaaS environment.
Key Responsibilities
- Lead global partner marketing strategy and operations, including managing partner programs and initiatives.
- Build and maintain strong relationships with ecosystem stakeholders, marketing leadership, and partners to ensure alignment.
- Oversee execution and optimization of partner marketing programs such as CeloConnect, Celonis Platform Apps, and Celonis for Consulting.
- Collaborate with regional and field marketing teams to design and implement demand generation campaigns with GSIs and technology partners.
- Guide the creation of thought leadership content, including co-branded materials, case studies, webinars, and events.
- Mentor and develop a high-performing team of partner marketers, fostering a culture of accountability and creativity.
- Track and analyze performance metrics of partner marketing activities to inform continuous improvement.
- Partner with events teams to plan and execute flagship ecosystem events and sponsor presence at major company events.
Requirements
- At least 8 years of marketing experience, with a minimum of 4 years in partner marketing, preferably with GSI, technology partnerships, or SaaS companies.
- Proven track record of managing and developing high-performing teams with a collaborative, inclusive, and results-driven leadership style.
- Strong ability to translate high-level strategies into operational plans and execute them effectively across regions and teams.
- Deep understanding of partner ecosystems, joint go-to-market motions, and partner program design, including partner marketing frameworks such as to, with, and through partner marketing.
- Experience marketing partner-developed apps and scaling programs to drive market demand.
- Excellent verbal and written communication skills with the ability to influence internal and external stakeholders at all levels.
- Ability to think strategically, prioritize tasks, execute with attention to detail, and consistently meet deadlines.
- Advanced ability to analyze performance metrics and use insights to guide decision-making.
- Familiarity with CRM, marketing automation tools, and reporting platforms.
- Fluency in English.
- This role involves travel for partner-facing activities and internal stakeholder meetings.
Benefits & Perks
generous PTO
hybrid working options
company equity RSUs
comprehensive benefits
extensive parental leave
dedicated volunteer days
access to gym subsidies
counseling and well-being programs
internal mobility and mentorship opportunities
clear career paths
Ready to Apply?
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